Or Has The Death Of Affiliate Marketing Been Exaggerated?
I wanted to look today at how a section of the Online community does business and it leads me to a wider question, is their short term chasing of profits leading to a longer term highly damaging outcome namely the Death Of Affiliate Marketing?
The term glitch, loop-hole tied into eye watering claims of income on photo shopped earnings is leading to I believe a major credibility issue, now let me say at the outset that not everybody is doing it but a certain group are and I know there is unease in the wider community, could this behavior lead to the Death Of Affiliate Marketing?
The issue that I see is simple, either the community cleans up it’s own act or bodies like the FTC will get ever more involved, they have already intervened in terms of income claims and in terms of declaring when an e mail sender is promoting an affiliate product, but it goes without saying that their deeper intervention could in itself really spell the Death Of Affiliate Marketing
And yet, our sales messages must be positive, upbeat, they must sell an easy to use, simple solution, a buy my product because I’m different will not in itself cut it, people want instant solutions, push button traffic, to turn on the traffic taps, 2000 backlinks at the push of a button, they don’t want actual work, they do that in everyday life
So Should We Be Worried About The Death Of Affiliate Marketing?
To answer my own question, I think we should, the recent financial meltdown tells us that people lose their objectivity when large amounts of money are involved, a small number of people gained and a huge number paid the price for their actions, so the Death Of Affiliate Marketing is a real possibility
But surely the Death Of Affiliate Marketing doesn’t impact on the majority of people online does it? Well I for one happen to think it does, you see it’s a great business model that offers a real opportunity to a large number of people, both those with Affiliate programs and those
Should people be able to generate huge incomes selling affiliate products? absolutely, it makes the world go round, but should they earn large incomes at the expense of people trying to find their way in a market with over hyped products that go on to offer lame solutions based on old ideas, absolutely not, this goes right to the heart of the Death Of Affiliate Marketing
We all know the reality online, that 97% of people will not succeed, they will chase dreams instead of being focused on what works, we also know there are no magic orange buttons to click to bring in money while we sleep, anybody who has run a successful online business knows how much work is involved, the trick is to Outsource a lot of that work but that’s a conversation for another day
How Can We Stop The Slow Death Of Affiliate Marketing,Is It In Our Hands?
So how do we stop the slow Death Of Affiliate Marketing, do we control our own destiny in this? I believe we do and I think the future is bright, we must promote ethical products that add value, we must look at our own practices and ask am I offering honest advice or am I blowing smoke, will we get it right every time? of course not, we are human after all
I have seen a couple of big name people recently leading by major example, I watched Frank Kern’s State Of The Internet address a little while ago, great information, a real eye opener and ideas that you really could use,if this was a taste of things to come then the Death Of Affiliate Marketing has been greatly exaggerated
Another person leading by major example recently has been Eben Pagen offering high value to his market, people like this show that you can be highly ethical and yet highly successful, in fact the two fit hand in glove, if this were the future the Death Of Affiliate Marketing would certainly be great exaggerated
If it’s done well Affiliate marketing is a great way to do business, a real win-win for the company, for the affiliate and for the end customer, I’d love to hear your thoughts on this subject, are we seeing the slow Death Of Affiliate Marketing?